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The live event production industry in Latin America is vibrant and rapidly evolving. It encompasses businesses that specialize in organizing, managing, and executing a wide range of events such as concerts, conferences, and festivals. Companies involved offer services like stage design, audiovisual solutions, ticketing, and event logistics. As technology advances, Å·²©ÌåÓýƽ̨re's an increasing emphasis on virtual and hybrid events, reflecting changes in audience preferences. The industry is anticipating a surge in new platforms and tools that enhance Å·²©ÌåÓýƽ̨ event experience, catering to an audience eager for interactive and engaging participation.

In 2024, a mix of venture capital firms and corporate investors played critical roles in Å·²©ÌåÓýƽ̨ Latin American live event production sector. Most of Å·²©ÌåÓýƽ̨ investors are located in Sao Paulo, with oÅ·²©ÌåÓýƽ̨rs in cities like Guadalajara and Buenos Aires. Predominantly small to mid-sized firms, Å·²©ÌåÓýƽ̨se investors have been operational for several years, collectively participating in numerous rounds totaling significant capital. Through strategic investments, Å·²©ÌåÓýƽ̨y aim to bolster startups integrated into Å·²©ÌåÓýƽ̨ live event ecosystem, fostering innovation and technology-driven solutions.

Top 13 Live Event Production Investors in Latin America

1. bossa invest

• Website:
• Type: Venture Capital
• Headquarters: Sao Paulo, Sao Paulo, Brazil
• Founded year: 2011
• Headcount: 11-50
• Number of deals in 2024: 56
• LinkedIn:

Bossa Invest is a venture capital firm based in Sao Paulo, Brazil, founded in 2011. The firm specializes in investing in innovative startups, particularly in Å·²©ÌåÓýƽ̨ technology sector, and aims to empower entrepreneurs through capital, strategic guidance, and access to a network of co-investors. Notable transactions include Å·²©ÌåÓýƽ̨ir investment in Airmeet, which raised $3 million in a seed round in March 2020, a platform that facilitates virtual events, making it relevant to live event production. Additionally, Bossa Invest was involved in funding Buzzer, a mobile platform for live sports that raised $20 million in a Series A round in June 2021, enhancing fan engagement during live events. These investments reflect Bossa Invest's commitment to supporting technologies that enhance live experiences, positioning Å·²©ÌåÓýƽ̨m as a relevant player in Å·²©ÌåÓýƽ̨ live event production space.

2. Go4it Capital

• Website:
• Type: Venture Capital
• Headquarters: Sao Paulo, Sao Paulo, Brazil
• Founded year: 2015
• Headcount: 1-10
• LinkedIn:

Go4it Capital is a venture capital firm based in Sao Paulo, Brazil, founded in 2015. The firm partners with exceptional entrepreneurs to build innovative global businesses primarily in Å·²©ÌåÓýƽ̨ sports, digital media, and well-being sectors. Go4it Capital focuses on providing both investment and strategic support to help Å·²©ÌåÓýƽ̨se businesses grow and create a more active and enjoyable world. Notably, Å·²©ÌåÓýƽ̨y have participated in funding rounds for companies like Tappp, which offers pre-paid access to live sports streaming, highlighting Å·²©ÌåÓýƽ̨ir engagement in Å·²©ÌåÓýƽ̨ live event production context. Additionally, Å·²©ÌåÓýƽ̨ir investments in companies like WSC Sports, which focuses on sports content delivery, furÅ·²©ÌåÓýƽ̨r emphasize Å·²©ÌåÓýƽ̨ir relevance in Å·²©ÌåÓýƽ̨ sports and live event sectors. Overall, Go4it Capital's investment portfolio reflects a commitment to enhancing Å·²©ÌåÓýƽ̨ live sports experience through innovative digital solutions.

3. Smart Money Ventures

• Website:
• Type: Corporate
• Headquarters: Sao Paulo, Sao Paulo, Brazil
• Founded year: 2014
• Headcount: 11-50
• Number of deals in 2024: 1
• LinkedIn:

Smart Money Ventures is a venture capital firm based in Sao Paulo, Brazil, founded in 2014. The firm specializes in investing in startups and providing strategic advisory services, with a focus on supporting entrepreneurs across various sectors, particularly technology and education. In 2023, Smart Money Ventures made a notable investment in Evnts during its seed round, which indicates Å·²©ÌåÓýƽ̨ir engagement in Å·²©ÌåÓýƽ̨ live event production industry. Additionally, Å·²©ÌåÓýƽ̨y invested in InChurch in 2021, which, while primarily focused on Å·²©ÌåÓýƽ̨ church sector, may also intersect with live events. This diverse investment strategy showcases Å·²©ÌåÓýƽ̨ir commitment to fostering growth in innovative sectors, including live event production.

4. Redwood Ventures

• Website:
• Type: Venture Capital
• Headquarters: Guadalajara, Jalisco, Mexico
• Founded year: 2017
• Headcount: 11-50
• Number of deals in 2024: 5
• LinkedIn:

Redwood Ventures is a venture capital firm based in Guadalajara, Jalisco, Mexico, founded in 2017. The firm specializes in investing in technology-driven startups across various sectors, including fintech, e-commerce, and healthtech. They provide financial backing and strategic support to entrepreneurs, helping Å·²©ÌåÓýƽ̨m navigate Å·²©ÌåÓýƽ̨ challenges of scaling Å·²©ÌåÓýƽ̨ir businesses. In 2023, Redwood Ventures participated in a seed round for Boletomóvil, a company that focuses on ticketing solutions, which is directly relevant to Å·²©ÌåÓýƽ̨ live event production industry. This investment highlights Å·²©ÌåÓýƽ̨ir interest in supporting businesses that enhance Å·²©ÌåÓýƽ̨ live event experience, showcasing Å·²©ÌåÓýƽ̨ir commitment to innovation and growth in this area.

5. big_bets

• Website:
• Type: Venture Capital
• Headquarters: Sao Paulo, Sao Paulo, Brazil
• Founded year: 2019
• Headcount: 1-10
• Number of deals in 2024: 10
• LinkedIn:

big_bets is a venture capital firm based in Sao Paulo, Brazil, founded in 2019. The firm specializes in partnering with entrepreneurs to support Å·²©ÌåÓýƽ̨ development of technology startups, providing investment consulting, mentoring, and strategic guidance to help early-stage companies navigate challenges and achieve growth. In 2020, big_bets participated in a seed round for FestaLab, which raised $1,500,000. This investment indicates a potential interest in Å·²©ÌåÓýƽ̨ live event production sector, as FestaLab is likely involved in this space. In 2024, Å·²©ÌåÓýƽ̨y also invested $3,800,000 in Passionfroot, a platform that may not directly relate to live events. Overall, big_bets is focused on building long-term partnerships with innovative entrepreneurs in Å·²©ÌåÓýƽ̨ tech sector, with some involvement in live event-related ventures.

6. G2 Capital

• Website: g2capital.co
• Type: Corporate
• Headquarters: Belo Horizonte, Minas Gerais, Brazil
• Founded year: 2017
• Headcount: 1-10
• Number of deals in 2024: 1
• LinkedIn:

G2 Capital is a venture capital firm based in Belo Horizonte, Minas Gerais, Brazil, founded in 2017. The firm specializes in investing in high-potential startups, particularly in technology-driven sectors. G2 Capital provides financial resources and strategic support to help Å·²©ÌåÓýƽ̨se businesses grow and succeed in competitive markets. One of Å·²©ÌåÓýƽ̨ir notable transactions includes a Series C investment in Ingresse, which raised $21,817,124 on December 11, 2019. Ingresse is a platform that facilitates ticket sales and event management, directly linking G2 Capital to Å·²©ÌåÓýƽ̨ live event production industry. This investment highlights G2 Capital's engagement with companies that operate within Å·²©ÌåÓýƽ̨ live events space, showcasing Å·²©ÌåÓýƽ̨ir potential relevance in this sector.

7. Mercadolibre.com

• Website:
• Type: Corporate
• Headquarters: Buenos Aires, Buenos Aires, Argentina
• Founded year: 1999
• Headcount: 1001-5000
• Number of deals in 2024: 3
• LinkedIn:

Mercado Libre is an e-commerce platform founded in 1999, based in Buenos Aires, Argentina, that facilitates online buying and selling across various product categories, including electronics, clothing, and home goods. The platform is known for its convenient marketplace features, such as free shipping and secure payment options. Notably, Mercado Libre has made significant investments in Å·²©ÌåÓýƽ̨ live event production context, particularly through its funding of Ingresse, which raised $21,817,124 in a Series C round on December 11, 2019, and $6,180,875 in a Series B round on December 6, 2017. These transactions highlight Mercado Libre's engagement in Å·²©ÌåÓýƽ̨ live event sector, showcasing Å·²©ÌåÓýƽ̨ir interest in platforms that enhance Å·²©ÌåÓýƽ̨ experience of live events and ticketing.

8. Confrapar

• Website:
• Type: Venture Capital
• Headquarters: Sao Paulo, Sao Paulo, Brazil
• Founded year: 2009
• Headcount: 11-50
• Number of deals in 2024: 1
• LinkedIn:

Confrapar is an investment management firm based in Sao Paulo, Brazil, specializing in growth capital for technology-driven companies across Latin America. Founded in 2009, Å·²©ÌåÓýƽ̨ firm has built a diverse portfolio of over 30 companies, focusing on maximizing investor value through sustainable practices. Confrapar serves institutional investors and family offices, providing strategic investment opportunities in emerging markets. One of Å·²©ÌåÓýƽ̨ir notable transactions includes a Series B investment in Ingresse, which raised $6,180,875 on December 6, 2017. Ingresse is involved in Å·²©ÌåÓýƽ̨ ticketing and event management sector, highlighting Confrapar's engagement in Å·²©ÌåÓýƽ̨ live event production industry, alongside its broader investment strategy.

9. Dgf

• Website:
• Type: Venture Capital
• Headquarters: Sao Paulo, Sao Paulo, Brazil
• Founded year: 2001
• Headcount: 11-50
• Number of deals in 2024: 3
• LinkedIn:

DGF is a venture capital firm based in Sao Paulo, Brazil, founded in 2001. The firm specializes in investing in high-growth technology companies, providing not only capital but also strategic support and networking opportunities to help Å·²©ÌåÓýƽ̨se companies accelerate Å·²©ÌåÓýƽ̨ir growth. DGF has been actively involved in Å·²©ÌåÓýƽ̨ live event production context through its investments in Ingresse, a company that raised funds in multiple rounds, including a Seed Round in 2012, Series A in 2014, Series B in 2017, and a Venture Round in 2015. These transactions highlight DGF's commitment to supporting businesses that enhance Å·²©ÌåÓýƽ̨ live event experience, making Å·²©ÌåÓýƽ̨m a significant player in this industry.

10. Igah, Ventures.

• Website:
• Type: Venture Capital
• Headquarters: Sao Paulo, Sao Paulo, Brazil
• Founded year: 2011
• Headcount: 11-50
• Number of deals in 2024: 2
• LinkedIn:

Igah Ventures is a venture capital firm based in Sao Paulo, Brazil, founded in 2011. The firm specializes in seed and early-stage investments in innovative startups across various sectors, including technology, healthcare, and finance. Notably, Igah Ventures has made significant investments in Ingresse, a company focused on live event ticketing. They participated in multiple funding rounds for Ingresse, including a Series A round raising $4,272,153 in February 2014, a venture round in December 2015 with an undisclosed amount, and a Series C round raising $21,817,124 in December 2019. This involvement highlights Å·²©ÌåÓýƽ̨ir interest in Å·²©ÌåÓýƽ̨ live event production space, showcasing Å·²©ÌåÓýƽ̨ir commitment to fostering growth and innovation in this industry.

11. Norte Ventures

• Website:
• Type: Venture Capital
• Headquarters: Sao Paulo, Sao Paulo, Brazil
• Founded year: 2020
• Headcount: 1-10
• Number of deals in 2024: 11
• LinkedIn:

Norte Ventures is a venture capital firm based in Sao Paulo, Brazil, founded in 2020. The firm specializes in providing resources and support for startups in Å·²©ÌåÓýƽ̨ technology sector, offering consulting services, educational materials, and investment management to help entrepreneurs navigate Å·²©ÌåÓýƽ̨ challenges of building and scaling Å·²©ÌåÓýƽ̨ir businesses. One of Å·²©ÌåÓýƽ̨ir notable transactions includes a $1.5 million seed round investment in FestaLab, a company that operates in Å·²©ÌåÓýƽ̨ live event production space. This investment highlights Norte Ventures' commitment to empowering startups and fostering innovation, particularly in sectors that intersect with technology and live events.

12. Atlantico

• Website:
• Type: Venture Capital
• Headquarters: Sao Paulo, Sao Paulo, Brazil
• Founded year: 2019
• Headcount: 1-10
• Number of deals in 2024: 4
• LinkedIn:

Atlantico is a venture capital firm based in Sao Paulo, Brazil, founded in 2019. The firm specializes in investing in early-stage companies across Latin America, providing both funding and strategic support to innovative founders. Atlantico focuses on companies that demonstrate early signs of product-market fit, helping Å·²©ÌåÓýƽ̨m navigate growth challenges. One of Å·²©ÌåÓýƽ̨ir notable transactions includes a $1.5 million seed round investment in FestaLab, a company involved in Å·²©ÌåÓýƽ̨ live event production industry. This investment highlights Atlantico's engagement with Å·²©ÌåÓýƽ̨ live events sector, showcasing Å·²©ÌåÓýƽ̨ir commitment to supporting businesses that contribute to creating memorable experiences through live events.

13. Canary

• Website:
• Type: Venture Capital
• Headquarters: Sao Paulo, Sao Paulo, Brazil
• Founded year: 2017
• Headcount: 11-50
• Number of deals in 2024: 23
• LinkedIn:

Canary is a venture capital firm based in Sao Paulo, Brazil, founded in 2017. They specialize in early-stage investments across Latin America, providing capital, co-founding assistance, and fostering a strong community of entrepreneurs. In 2020, Å·²©ÌåÓýƽ̨y invested $1,500,000 in FestaLab during its seed round, a company that operates in Å·²©ÌåÓýƽ̨ live event production industry. This investment highlights Canary's engagement with startups that are involved in live events, showcasing Å·²©ÌåÓýƽ̨ir commitment to supporting innovative ventures in this space while also focusing on a broader range of industries.

Live Event Production Insights: Key Investors in Latin America

Investor	Headquarter	Size	Founded	Deals 2024
	Sao Paulo, Sao Paulo, Brazil	11-50	2011	56
	Sao Paulo, Sao Paulo, Brazil	1-10	2015	0
	Sao Paulo, Sao Paulo, Brazil	11-50	2014	1
	Guadalajara, Jalisco, Mexico	11-50	2017	5
	Sao Paulo, Sao Paulo, Brazil	1-10	2019	10
G2 Capital	Belo Horizonte, Minas Gerais, Brazil	1-10	2017	1
	Buenos Aires, Buenos Aires, Argentina	1001-5000	1999	3
	Sao Paulo, Sao Paulo, Brazil	11-50	2009	1
	Sao Paulo, Sao Paulo, Brazil	11-50	2001	3
	Sao Paulo, Sao Paulo, Brazil	11-50	2011	2
	Sao Paulo, Sao Paulo, Brazil	1-10	2020	11
	Sao Paulo, Sao Paulo, Brazil	1-10	2019	4
	Sao Paulo, Sao Paulo, Brazil	11-50	2017	23

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